17Jun2016

Scotland’s Innovation Centres new animation

We’re delighted to blog about our latest animation that we’ve just produced for Scotland’s Innovation Centre programme. The video was launched at the recent TedX Glasgow event where the Innovation Centres were a key partner and the theme was “A Disruptive World”.

The animation explains to the viewer how the different Centres, with their in-depth knowledge of innovation, can take an idea or work process to the next level and how their network can help connect with academics, funders and other businesses.

The development of the animation was a true collaborative project with all eight centres having a key input into the development of the film. An engaging voiceover and a unique sound design helped add to the production values and show off the animation and illustrations – illustrations which also influenced the new web design.

Stephen Crowe, Assistant Director of Communications at the Scottish Funding Council, said: “We’re investing over £120m in creating innovation centres as catalysts to make exciting new things happen between industry and university research here in Scotland. We needed an animation that got across all the ambition and all the opportunity that innovation centres contain. It also had to communicate complicated things very simply and powerfully. It’s been a great piece of collaborative commissioning by the innovation centres and a fantastic execution of the brief by Heehaw”

For more information about the the £120m Innovation Centre programme please visit: http://www.innovationcentres.scot/

Article by

Heehaw is an Edinburgh based production company working across promo, film and animation

1 Comment

Comments

  1. Jeff Thomson says:

    Great idea for animated video production it’s really creative and expressing the message in well way.

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